Vox Pops

Vox Populi (Latin) means voice of the people. They are interviews of random people in a public place and the people are supposed to give spontaneous opinions on the questions that the interviewers ask in a chance encounter.

Vox pops are often used on news programs to show balance.  They are introduced sometimes by the interviewer by saying "I am here to find people's opinions on..."

This is the vox pops we created for our thriller. We asked a range of different audiences we could target our film at and this is the result.